Nactore · instant download

Your Meta ads are losing money for a reason you can fix this week.

The playbook for local Indian businesses: what a customer actually costs you, why the boost button quietly burns your budget, and the exact fourteen-day launch. Written from live spend, not from Meta's help pages.

• The one number that decides everything, and why your ticket price is not it.
• Why boosting posts loses money, and the 30 to 60 percent swing from moving to Ads Manager.
• Click-to-WhatsApp beats a website in India, roughly 1 in 5 clicks against 1 in 15. Set up in an hour, no developer.
• The GST mistake that costs you 18 percent of every rupee of ad spend, permanently.
• Five phone videos, one afternoon, which is a full month of creative testing.
• A live calculator for your category, city and ticket size, so you know your real cost per customer before you spend.

Written by Nactore Technologies LLP, a tech and growth firm in Mumbai. We run this exact playbook on our own products and our clients'. If it does not tell you something you did not know, reply to the email and we will refund you.